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Dave Bayless

"I am convinced that social software will play a central role in driving the next wave of value creation for the enterprise...Over the next couple of decades, the real opportunity will be to amplify practices by supporting collaboration on demand."

Absolutely. Earlier this week, I had the opportunity to tell my friend Duncan Work at LinkedIn that I finally discovered the usage context that makes paid membership in his company's network worthwhile. My colleagues and I have found the tool increasingly useful in identifying and engaging with very specific sources of industry and product development expertise in order to do real work, right now. Collaboration on demand, indeed.

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